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STORY

In 2020, the rise of Afropop culture on social media, propelled by comedy, music, dance, film, and travel, ignited a revival of Pan-Africanism across Africa and the diaspora. Embracing this cultural renaissance and witnessing the ongoing systemic injustice faced by Black people worldwide, exposed the need for a social media and Pan-African conference for the global Black community; a hub to build community, form connections, and pool capital to advance Black interests. This led to the launch of Pan African Lifestyle, with a focus on the PAL App and PANAFRICON, creating the ultimate platform for people of African descent to celebrate their heritage and actively contribute toward the realization of The African Dream.

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